Leica Lounge · September 3, 2015
#Still Image Still Matters
With the onset of the digital age, are we moving so fast that we have forgotten to slow down gather our thoughts, reflect on our lives, and critically think and question before we act? The thirst to be first has been replaced with the hunger for the latest devices, technological advances, and coolest perspectives causing audiences to suffer from a saturation of visual stimuli, demanding the next photographic fix at any cost.
Photographic trends change like the newest fashion or dance step. We, as visual communicators, are forced to feed the beast moving as if the photographic process travels at the speed of light, but at what cost? What would happen if we actually slowed down? If we stopped treating our subjects as just visual props?
The photographic process has been my passport to understand my engagement with the world. In other words, "it has always been personal." Caught in fraction of seconds to move audiences for years, is why I make images. The still image is not solely a product of reflection, but the source of initial investigation. Simply put it is the universal visual question of "why?".
The still image makes us pause as it translates our visual sensibilities into the singular definitive moment. As photojournalists, we produce the most democratic contemporary art form. The still image is the reoccurring birth of our values, prejudices, fears, and hopes presented in the visual language with no need of any additional interface. The strong still image requires no advocate. It stands alone regardless of it author. It can be designed with purpose or an outcome of coincidence. The still image still matters because its value is not how fast it moves but how quickly it moves its audience.
- Cuándo
- September 3, 2015
- Dónde
- Leica Store Miami, 372 Miracle Mile, Coral Gables
