Leica Camera presents a version of its high-performance compact camera with the full-frame sensor and fast prime lens: the Leica Q ‘Snow’ by Iouri Podladtchikov. This limited edition has been created in collaboration with Swiss world champion snowboarder (halfpipe) Iouri Podladtchikov, whose own ideas inspired the design of the camera

The Leica Q ‘Snow’ by Iouri Podladtchikov is based on the color version of the Leica Q with a silver anodized top deck and baseplate and controls on the top deck in silver. The design concept also features a new accessory shoe cover made from aluminum. The highlights of the special edition include the pure white trim in premium real leather that gives it its name.

The edition is also strictly limited to only 300 examples for the worldwide market, each of which bears a special serial number. In the words of the dedicated Leica photographer: ‘As a brand ambassador, it’s a fascinating feeling to have inspired a special edition of a camera, but I also see it as an enormous responsibility’. His choice of the color therefore has a number of facets: white doesn’t just mean snow, the obvious choice for a snowboarder. ‘White – for me, that also means ‘carte blanche’ – it’s up to you. It’s time to get creative’, says Iouri Podladtchikov, who has already published two books of his photography and will soon be opening his own studio.

The Leica Q ‘Snow’ by Iouri Podladtchikov is presented as a set complete with a case in soft white leather and a colour-matched carrying strap and will be available from March 2018.

The technical specifications of the Leica Q ‘Snow’ by Iouri Podladtchikov are identical to those of standard model of the Leica Q. Thanks to its particularly fast Leica Summilux 28 mm f/1.7 ASPH. lens, the camera is perfect for photography in low light, for street photography, architecture and landscapes. To permit reliable control of subject composition, the Leica Q also features an integrated viewfinder with a resolution of 3.68 MP. Even the finest details of every exposure are displayed without any perceptible lag as soon as the camera is brought up to the user’s eye.